Google Algorithm Update
Everybody knows that Google keeps on rolling update every month in order to improve user experience so there is no shock when last month Google rolled out one major update i.e. March Core Update possible named as "Google Update Florida 2".
Even when I checked on SEMrush it showed me high sensor variation on 27th as well as 28th March. Below, I have attached screenshots for same below
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| SEMRush Sensor Detected on 27th March |
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| SEMRush Sensor Detected on 28th March |
What does this Google Update Florida 2 means?
Google Update Florida 2 means that Google specifically is not targeting any niche or any particular signals, like quality. Some analysts in the SEO industry assumes that Google “targets” specific industries. But Google’s John Mueller has consistently denied that broad core updates target specific niches. Broad core updates do not target websites, niches, or qualities. That is why Google has said that in broad core updates, there is nothing to fix.
Changes that Google Update Florida 2 brings
While thoroughly analyzing the results what I have found is that a change in how Google interprets a particular search query. And if there is any change in the search query, this can adversely affect how a particular page is ranked. Some other factors can also affect a web page’s ranking as well, such as links. Links remain a highly important ranking factor.
Why it is named as Google Update Florida 2?
As per internal sources this update also coincides with the 2019 Pubcon Florida conference, so it was decided by Brett Tabke, founder of Pubcon and WebmasterWorld that this update will be named, Google Florida Update 2.
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